#brand

FinanceEquipment.com.au is an independent finance broker based in Sydney’s North Shore. It helps busy individuals and businesses to organise finance at lightning speed so they can get the equipment they need, when they need it.

In an increasingly regulated market, FianceEquipment.com.au approached Caffeine Powered Creative to create a new, modern logo that communicates trust. They also wanted to launch with a totally fresh pack of branded collateral, ranging from envelopes, to presentation folders, business cards, birthday cards, and the like.

Our solution was a simple but powerful logo based on their existing brand colour, providing a unique calling-card among their competitors. We developed a brand guideline document to empower them for consistent brand presentation moving forward. Additionally, we created a suite of collateral that would help their new brand to have immediate impact.

Chris really took the time to understand MY business – then created the best way to present it!

Chris George—Director, FinanceEquipment.com.au

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