The Shot is an independent publication known for its unapologetic takes on politics, culture, and current events. With a sharp editorial voice and a growing audience hungry for long-form, no-nonsense commentary, it’s become a vital counterpoint to Australia’s mainstream media landscape.
When The Shot approached Caffeine Powered Digital, their existing site was starting to show its age—both visually and under the hood. Managing new content was becoming increasingly fiddly, and they needed a platform that could better support their growth, while also serving their fiercely loyal community of readers and supporters.
We developed a new WordPress theme that modernised the look and feel of the site without losing its distinctive edge. We integrated a membership platform to manage supporter subscriptions, and added functionality to showcase their growing library of podcasts and video content. We continue to work with The Shot on ongoing improvements—ensuring the site stays fast, flexible, and ready for whatever news cycle chaos comes next.