The Chaser

Context

The Chaser has been a cornerstone of Australian political satire since the early 2000s. Over two decades they’ve expanded far beyond TV, producing live shows, podcasts, newsletters, and a sprawling library of articles and videos. With such a wide-ranging catalogue, they needed a website that could not only showcase new content but also make their extensive back catalogue easy to navigate.

The project

The Chaser approached Caffeine Powered Digital to redevelop their main website with two clear goals. First, they wanted more granular control over page layouts so their team could shape content to suit the moment. Second, they needed a robust way to archive and present their growing library of comedy across multiple formats. We designed and developed a custom WordPress theme that modernised the look of the site and introduced dedicated content types for podcasts, newsletters, and videos.

The outcome

The finished site gave The Chaser’s team a flexible publishing platform that could keep pace with their creativity. Their new design better reflected the sharp, contemporary tone of their work, while the structured content types made it easier to manage and highlight their wide range of media. Most importantly, the client was delighted with how the site balanced simplicity of use with the ability to showcase their huge archive—freeing them up to focus on making audiences laugh rather than wrangling technology.