Advertising can be like the wild west sometimes — with brands constantly pouring new content into the marketplace, it can be hard to keep up. BigDatr is an established tech provider collating advertising creative in an easy-to-use dashboard. With 150+ global clients depending on their data, the brand is a key player in the marketing services sector.
BigDatr initially approached Caffeine Powered Digital to help rebuild their existing website into a CMS back-end, but the project quickly turned into a full-scale redesign. Working together with their marketing team and in-house designers, we built a brand-new WordPress site featuring:
- A fully custom theme based on their designer’s UI
- The ability to add resource downloads and display them in an archival format
- A news section split across two key domains (news and blog)
- The ability for their marketing team to co-build and maintain the site in the long term
The site was launched in July 2024 and has been a key asset in driving new growth for BigDatr.
