Dementia is a leading cause of death in Australian and up to 50% of people living with dementia remain undiagnosed. Early detection, diagnosis and treatment can make a huge difference to health outcomes. Face Dementia is a collaboration between seven Australia’s leading universities. The campaign seeks to encourage people to know the signs and symptoms and ask their GP if they have any concerns.
Working with their brand agency, translators, and in-house writers we designed and built a website focused on usability for older people. To maximise usability we considered factors like:
- A tailored site for Chinese- and English-speaking audiences
- Careful navigation and menu design
- Ensuring usability and appropriate contrast ratios
- Mobile performance and responsive design
- Functional search
- Ease of use for the team to keep the website updated
The campaign launched in 2023 with educational events for people in Western Sydney and Adelaide on the benefits of a timely diagnosis of dementia.
What they said:
Caffeine Powered Digital helped us with website maintenance for the Forward with Dementia project, and website development and maintenance for the Face Dementia project (multilingual). Chris is always super organised, responsive, efficient and respectful. In the development phase, he was able to address a range of complex demands for our audiences. His web design is very clean and user-friendly and he always solves any issues that arise in a timely manner.
— Danika Hall, University of Woolongong
